Page 25 - Ranui Catalogue 2021 ebook

ANGUSPURE PARTNER STUD

AngusPure NZ has teamed up with 87 Angus studs who share in our
vision - to focus on the end consumer. This stud is proud to be named

as one of them, and by using the finest genetics and implementing
best management practice they can help you produce more premium
quality Angus beef.
Only our AngusPure Partner studs display these devices in their sale
catalogues. They indicate bulls endorsed by AngusPure NZ.

ANGUSPURE ENDORSED BULLS
AngusPure NZ continues to endorse bulls for sale that are above
+$120 for either the AngusPure or AngusPRO index. These indexes give

commercial farmers confidence that by using these selection tools, bulls
are most likely to leave progeny with superior carcase quality and at the
same time achieve desirable outcomes for self replacing herds, as the
AngusPure/AngusPRO indexes still reward cattle with strong maternal
attributes like calving ease, scrotal and growth, along with carcase weight.
To qualify, bulls will be => +$120 for AngusPure/AngusPRO
indexes.
EXTRA ANGUSPURE ENDORSEMENT
FOR MARBLING

In addition to the ‘A’, and to assist bull buyers who wish to select for more
marbling we are rewarding those animals that are above +$141 for either
the AngusPure or AngusPRO index and who also have their marbling
EBV (IMF) equal to or greater than +1.7. These bulls will be awarded an
‘A+’ endorsement. Marbling is one of the very highest eating quality
attributes and is necessary in order to meet some of the highest premium
requirements for our export program, AngusPure Special Reserve.
To qualify, bulls will be => +$141 for AngusPure/AngusPRO
indexes and => +1.7 for IMF EBV.
AngusPure NZ recognises the need to lift the amount of marbling in our

New Zealand cow genetics, in order to fill the requirements of consumers
going forward. Marbling has two critical components; genetics and
feeding. Feeding on a rising plane of nutrition is vital but without the
genetics these attributes will not be able to express themselves.
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